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May 2006 • Volume 3, Issue 5 This issue home | Past issues | Chamber home Annual Business Directory To Highlight Chamber's 60th Anniversary; Ad Sales Underway The Richardson Chamber of Commerce's 60th anniversary will be the theme of the 2006-2007 Richardson Business Directory. The directory will feature an alphabetical and classified listing of all Chamber members. In addition to featuring the Chamber’s 60th anniversary, the directory will include informative articles about the community and the activities of the Chamber. Each member will receive a directory in the mail upon publication. The remainder of the directories will be distributed to new comers, new businesses, new members and relocation prospects. The directories will also be distributed at all Chamber events including the monthly events such as the Signature Luncheon, the Richardson Business Breakfast and PM Connections. “The purpose of the publication has always been to showcase RCC member businesses to multiple markets,” said Deb R. Brimer, publisher of the Richardson Business Directory. “About 80 percent of the publications are distributed to this broad marketplace.” While each member receives a free listing in both sections of the directory, members are also encouraged to consider the purchase of advertising in the book. Advertising is another way for members to market their business to a targeted audience of fellow Chamber members and the community at rates that are far more cost effective than most advertising in other media. “Members who advertise also get a free bold listing – which has a value of around $150 – and alerts the reader that your company has a display ad. It is one of the most cost-effective mediums around for spreading the business message,” Brimer said. Since prime space in the directory is limited and available on a first-come-first-serve basis, members are encouraged to reserve advertising space by calling Fran Stepps at 972-288-7689, extension 2. The Richardson Business Directory has been a powerful marketing tool for Chamber members since 1987 when Brimer-Lane Communications developed the publication for the RCC. Action News is a monthly publication of the Richardson Chamber of Commerce Communications Department. Contact the editor. To unsubscribe, e-mail administrator@telecomcorridor.com. Please provide your name, company, phone number and e-mail address. |
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